What Is Wrong with the Network Marketing and MLM Industry?

There’s nothing wrong with the Industry itself, it simply lacks the proper modular approach that takes realistic people to where they need to go. Somewhere, the ideology was lost and replaced by selfish acts and deeds. Network Marketing and Multi Level Marketing is about people helping others, in order to help you progress. There is no reward for stagnation or lack of motivation.

Would you send money to someone that you have never met, or do not know?

Yet people do this every day. That’s right, high yield investment programs which never deliver what they promise. Programs that do not have certifiable products. Hype, smoke and mirrors, false promises and rogue vendors are ruining the overall image of true network marketing and multi-level-marketing and turning it into a money game.

How much money have you wasted in past years on such programs? Most so-called networkers can tell you horror stories and most quit after a few years of what they describe as scams, pyramids and schemes. Yet most of these are not MLM ventures or Networking Marketing.

But why take up with such propositions? Businesses that have no track record, CEO’s that hide behind the ‘internet wall of shame’ and products that defy rational belief. In a few words, it’s called greed and gullibility. It is amazing how a speaker at a conference can whip up a frenzy in people and they go home believing what they have heard.

Get Rich Quick – Is it possible?

That depends on what you call quick. To me, personally, quick means faster than the growth of a traditional business model. When you consider that an offline business does not really show much till after a 3-year period, quick would be anything from 9-18 months. The people, who think they are going to do it faster, are most often the casualties of the network marketing and mlm industry.

Are you in business to make money or take money?

Those who choose a successful Network Marketing or MLM model and a solid, debt-free company to promote are most often the winners in this Industry. The network marketing and mlm models are based upon one thing. Sponsorship. Those who know about the responsibilities of sponsorship and invest in their downline, instead of their own self-interests are the people who emerge as winners.

‘Paying it Forward’ is the most successful marketing strategy that a person can employ, yet few are willing to do it. They invest in nonsensical schemes but are not willing to help those they sponsor progress. That is plain dumb. That is what is lacking and therein lays the major problem. We all want the same thing and that is why we join others in business.

Why people think that they must be ‘recruiter of the year’ to build a solid business, defeats me completely. If you are recruiting, you are not sponsoring. The person below you feels let down and drops out. So you go out and find another. Is that what people think network marketing and multi-level-marketing is all about?

If so, they are misguided. There are highly successful people in the network marketing and mlm Industry that have only ever sponsored three people. But they sponsored them, not recruited them. They helped those three to find their three. When they observed the help from above, their mindset altered. Now they are helping their three people to get their three people and so it progresses. A true Network Marketing or MLM success story in the making.